Top Round Dallas

art Direction / Copywriting

learn:

It’s comfort. It’s knowing the owner and the owner knowing you. It’s a familiarity that comes with frequent visits and longer stays. It’s no-nonsense food, prepared from scratch - every damn day.

labor:

Social media that spoke to its loyal fans as well as the uninitiated. It needed the kind of conversation that comes with old friends. A wink. A nod. An understanding without explanation.

love:

It was jokes. It was obscure references. It was a community as tight-knit as as any other with familiar faces and fluid wordplay.